T.R.Harrington
(Co-Founder and CEO DarwinMarketing.com)
Harrington先生自从1995年开始一直处于互动营销和信息技术领域的最前沿。除了1998年在USWeb/CKS发展一项完全整合的在线营销平台以外,他的团队是首先全面整合使用搜索引擎及联盟营销,网上抽奖, 电子优惠券和其他宣传产品,ROI可测量活动的先行者。
他在上海创建了达闻营销,这是中国搜索引擎营销行业的先驱,T.R.曾先后在美洲银行,太平洋天然气与电力, USWeb/CKS与RedGorilla.com担任管理职务。为美国航空, 美国在线-时代华纳,芝华士,惠普公司,通用汽车, 维京唱片,中国的领导品牌光明乳品,乐购和用友等客户提供服务。
T.R.拥有弗吉尼亚大学(UVA)的达顿商学院(Darden school)的工商管理硕士(MBA),参加过中欧国际工商学院(CEIBS)的工商管理硕士(MBA)交流项目。他的观点:科技和搜索引擎策略被哈佛商业评论,财富杂志,南华早报,英文虎报所报道。
T.R.Harrington
(Co-Founder and CEO DarwinMarketing.com)
Mr. Harrington has been at the forefront of interactive marketing and information technology since 1995. In addition to developing one of the first fully integrated online marketing platforms while at USWeb/CKS in 1998, his team pioneered some of the first uses of search engine and affiliate marketing, online sweepstakes, e-coupons and other promotional products within fully-integrated, ROI measurable campaigns.
Prior to co-founding Darwin Marketing, a Shanghai based pioneer in China’s search engine marketing industry, T.R. previously held management positions at USWeb/CKS and RedGorilla.com. Select client credits include work for Nokia, eBay, AOL/TimeWarner, Chivas, Hewlett Packard, P&G and leading Chinese brands Bright Dairy, DangDang and UFIDA to name a few.
T.R. holds an MBA from University of Virginia (Darden), the exchange program at CEIBS and his expertise has been sought by or featured in Harvard Business Review, Fortune Magazine, The South China Morning Post, Hong Kong Standard, Search Engine Strategies, Search Marketing Expo and AdTech.
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