T.R.Harrington |
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Mr. Harrington has been at the forefront of interactive marketing and information technology since 1995. In addition to developing one of the first fully integrated online marketing platforms while at USWeb/CKS in 1998, his team pioneered some of the first uses of search engine and affiliate marketing, online sweepstakes, e-coupons and other promotional products within fully-integrated, ROI measurable campaigns. Prior to co-founding Darwin Marketing, a Shanghai based pioneer in China’s search engine marketing industry, T.R. previously held management positions at USWeb/CKS and RedGorilla.com. Select client credits include work for Nokia, eBay, AOL/TimeWarner, Chivas, Hewlett Packard, P&G and leading Chinese brands Bright Dairy, DangDang and UFIDA to name a few. T.R. holds an MBA from University of Virginia (Darden), the exchange program at CEIBS and his expertise has been sought by or featured in Harvard Business Review, Fortune Magazine, The South China Morning Post, Hong Kong Standard, Search Engine Strategies, Search Marketing Expo and AdTech.
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